Ok, you've got your shiny new website and you want to be found on Google, Bing and maybe other search engines. If you leave it to chance it can take a long time for their 'web spiders' to discover and index your site, and it is unlikely you will appear anywhere near the top of any search results. So you need to do some search engine optimisation or SEO, but how? If you know getting your website on page one of Google is absolutely critical to your sales and marketing plan you may well benefit ...
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When we look for content on the internet we normally use a search engine such as Google or Bing to find those web pages which meet our search criteria. Each search engine has it's own jealously guarded algorithm for deciding the order, or rank of the pages returned. Search engine optimisation or SEO refers to the process of trying to get a web page at or near the top of the rankings. It is an inexact science as the search engine authors do not publish their algorithms, and may update them wit...
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